The Entrepreneur's Secret to Creating Wealth: How The Smartest Business Owners Build Their Fortunes

The Entrepreneur's Secret to Creating Wealth: How The Smartest Business Owners Build Their Fortunes

by Chris Hurn




An often overlooked secret to creating wealth as a business owner has little to do with actually running the business. Marketing, customer service, quality products, and more are required to make a business successful…but when it comes to creating real and lasting wealth, decisions regarding this key “secret” will have the greatest impact.

As both a small business lender and a small business owner himself, Chris Hurn has a bird’s eye view of how businesses create wealth, as well as an in-the-trenches perspective on the tough decisions that must be made if a business is to go from good to great.

In The Entrepreneur’s Secret to Creating Wealth , Chris explains the myriad of factors and variables involved in this significant wealth-creation strategy. Plenty of books describe how entrepreneurs can create more ideas or have happier employees. But no other business book outlines in such detail — or with such authority — how to actually develop the wealth behind the business.


When you buy two or more copies of this book (say, one for you and one you give to a friend), we’ll donate the net proceeds of the sale to the National Federation of Independent Business (NFIB) Young Entrepreneur Foundation. All we need is a copy of your receipt showing the purchase, and that can be emailed (, faxed (407-682-1632) or mailed (60 N. Court Avenue, Suite 200, Orlando, FL 32801).

Product Details

ISBN-13: 9781599323152
Publisher: Advantage Media Group
Publication date: 10/01/2012
Pages: 280
Product dimensions: 6.10(w) x 9.00(h) x 0.70(d)
Age Range: 18 - 10 Years

About the Author

Chris Hurn is CEO and co-founder of Mercantile Capital Corporation based in Orlando, Florida.  Hurn says, “My dream is for all business owners to first see the value in owning commercial property, and to then have the opportunity to take advantage of a killer loan product.”  MCC has been featured in the Wall Street Journal , the New York Times , BusinessWeek , Inc. magazine , Forbes , SmartMoney , Scotsman Guide , Franchise Times , Franchising World , Restaurant Finance Monitor , and Black’s Guide, among others. Hurn has also been invited to appear on Fox Business News four times, discussing small business lending in the current economic environment.

The company has garnered a number of accolades, including: being named to the Inc. 500/5000 list of the fastest-growing companies in America in 2009, 2008, and 2007; the SBA’s “Financial Services Champion of the Year” (2010 and 2006); the Orlando Business Journal’s ( OBJ ) “Best Places to Work” (2009, 2007, 2006, and 2005); NADCO’s “Banker of the Year” Award (2006); Coleman Publishing’s “Marketing Guru of the Year” (2007); the OBJ’s “Best Small Company in Central Florida” (2007); Seminole County (FL) Regional Chamber of Commerce’s “Business of the Year” (2008); Coleman Publishing named Chris to their list of “The Top 20 Most Influential People in Small Business Lending” (2008); and the OBJ’s “Outstanding Small Business” Award (2008).

Hurn grew up just outside of Peoria, Illinois.  He graduated from Loyola with two magna cum laude bachelor’s degrees, and earned his master’s degree from the University of Pennsylvania’s Fels Center (formerly the Wharton School of Business).  He is also the CEO, Chairman and Co-founder of an upscale men’s barbershop called Kennedy’s All-American Barber Club.

Table of Contents

About the author

Chapter One:  Why own rather than rent?
Chapter Two:  Finding a good broker
Chapter Three: Finding a good lender
Chapter Four:  Shopping for the best loan
Chapter Five:  The SmartChoice alternative
Chapter Six:  Exploding the myths


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