The Calligrapher's Business Handbook: Pricing & Policies for Lettering Artists

The Calligrapher's Business Handbook: Pricing & Policies for Lettering Artists

by Molly Suber Thorpe

NOOK Book(eBook)

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Overview

The Calligrapher’s Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you’re starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions.

Molly has packed these pages with advice you won’t find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists:

  • How professional calligraphers charge for their services
  • Whether to charge flat rates or hourly rates
  • When – and how – to offer discounts or freebies
  • How to charge for commercial work, such as logo designs
  • How to get the most bang for your advertising budget 
  • What goes into a fair project contract
  • How to navigate copyright licensing and know your rights!

Product Details

ISBN-13: 9780692879283
Publisher: Levine Greenberg Literary Agency, Inc.
Publication date: 05/16/2017
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 72
Sales rank: 530,676
File size: 6 MB

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