The author discusses the most obvious symbolic aspects of organizations - corporate logos, office sizes, use of titles - as well as focusing on the more subtle aspect of expressive forms of symbolism such as storytelling, institutional jargon and workplace personalization, among others. He carefully defines organizational symbolism and then explains the various methodologies that assist the researcher in documenting them. Finally, the author examines the symbolism inherent in doing research on organizations.
Table of Contents
What Is Organizational Symbolism? How and Why Study It?
Getting Started Observing Performances, Stylistics, and Meaning Making Inquiring about Symbolism, Feelings, and Aesthetics Recording Performances versus Reconstructing Texts Being Aware of the Symbolics of Research