Split Personality

Split Personality

by CassidyCassidy


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The decision to make the R. Kelly-assisted "Hotel" the first single off Split Personality made it clear that Cassidy -- or, in reality, his handlers -- wanted to play up his chameleonic nature and fresh-faced image as soon as possible. This was a gamble that landed him in the Top Ten. A track as soft and smooth as Nick Cannon's "Gigolo" (also featuring Kelly), in addition to being thematically interchangeable with Chingy's more recent "Holidae In," "Hotel" did not seem to be an apt debut single for the MC who slew Freeway in battle and tore up a couple verses on mentor/producer Swizz Beatz's G.H.E.T.T.O. Stories. Nonetheless, the track's success diversified the anticipation for the debut album, though those amped for more of the hard material might've been turned off by the exposure-swelling sop to the ladies. Cassidy's different approaches are even more pronounced as the album plays out. Divided into thirds, Split Personality begins with Cassidy's softer, more flirtatious side, and then slides into the harder-hitting material for the latter two-thirds. This set-up is a convenience to listeners who want their Cassidy in a specific mode. The problem is that the MC is much more effective when donning his battle-tested side; as a result, the majority of that first third is filled out with moments that, on the average rap record, would fall by the wayside -- tracks like "Make U Scream" and the redundant "Hotel"-alike "Get No Better" ("Mmm mmm mmm, with ya sexy self/Go to my hotel and undress yourself") typically show up when an album is winding down, not when it's supposed to be gathering steam. On the rest of the album, it doesn't seem like Cassidy's playing a role so much, and the quality level improves because of it. It shows how formidable he can be, even if he's not ready to rank with his top-tier elders. As the first release from Swizz Beats' J-supported Full Surface, the album is a minor disappointment while simultaneously showing promise. [The album was made available in a clean version, with all cursing removed.]

Product Details

Release Date: 03/16/2004
Label: J-Records
UPC: 0828765889629
catalogNumber: 58896
Rank: 109075

Album Credits

Performance Credits

Cassidy   Primary Artist
Rich Keller   Guitar
Donnie Lyle   Guitar
Waah   Vocals
Larry Phillabaum   Bass,Guitar
Rhodanna Dumaurier   Vocals
Ina Swimmer   Vocals

Technical Credits

Bernard Edwards   Composer
Galt MacDermot   Composer
R. Kelly   Composer
George Clinton   Composer
G. Cooper   Composer
J.C. Phillips   Composer
J. Brown   Producer
Chris Theis   Engineer
Jason Rome   Engineer
Dana Stinson   Composer
Swizz Beatz   Producer,Executive Producer
Larry Phillabaum   Engineer
Ian Mereness   Engineer
Nottz   Producer
Steve Conover   Engineer
DJ Felli Fel   Producer
Harold Lilly   Composer
Kasseem Dean   Composer
Jason Mlodzinski   Engineer
Chris LeBeau   Photo Production
Dave Junco   Engineer
Jim Caravana   Engineer
Antonio Serna   Logo

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