Management for Social Enterprise overviews the key business topics required by social entrepreneurs, and managers in social enterprises, with perspectives on strategy, finance, ethics, governance, marketing, and people management. Written in direct, accessible language by a team of authors currently teaching and researching in this sector, each chapter is fully supported with useful resources. Chapters include brief overviews, further reading, suggested web resources and, importantly, international case studies, drawing on real-life business examples.
|Product dimensions:||6.80(w) x 9.60(h) x 0.90(d)|
Table of Contents
Introduction to the Landscape for Social Enterprise - Bob DohertySocial Enterprise in Context - Bob Doherty The Story So FarStrategic Management for Social Enterprises - John MeehanManaging People in a Social Enterprise Environment - Maureen RoyceSocial Enterprise and Financial Management - George FosterMarketing for Social Enterprise - Bob Doherty and Karon MeehanBusiness Ethics and Social Enterprise - Neil RotheroeSocial Enterprise Governance - Chris Mason