This is not your typical statistics textbook.
The amount of data produced by and presented in the media has never been greater. But can we trust what we are being shown? In an age of fake news, how can you understand what data is real, misleading, or simply plain wrong?
This book shows you how to critically evaluate the data you see in the media. It weaves everyday real-life examples with statistical concepts in a way that makes statistics come alive. No complex equations, no overly technical language.
This isn’t just learning the techniques needed to pass a stats course. This is a book for anyone who reads (or writes) the news, watches adverts, or goes on the Internet. It will give you tools and knowledge you can apply every day to make sense of the use, and misuse, of data in the media.
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About the Author
Todd Hartman is Senior Lecturer in Quantitative Social Sciences at the Sheffield Methods Institute. His research focuses on political psychology, especially political attitudes and inter-group relations. He has extensive experience conducting surveys and experiments. His twitter is @tkhartman
Aneta Piekut is a Lecturer at the Sheffield Methods Institute, the University of Sheffield. Her research focuses on the relationship between ethnic diversity and social cohesion, attitudes towards immigration and ethnic minorities, as well as integration and socio-spatial segregation. She teaches undergraduate students how to design a survey, do a mixed-methods research and how to replicate a scientific paper. Her twitter is @anetapiekut
Alasdair Rae is the founder of Automatic Knowledge Ltd, a UK-based data and insights company, focusing on spatial data analysis and the built environment. Prior to that, he was a Professor of Urban Studies and Planning at the University of Sheffield. He is a Fellow of the Royal Scottish Geographical Society, a recipient of the Royal Town Planning Institute's Sir Peter Hall award for Wider Engagement, a former Commissioner of the UK2070 Commission, and a winner of the Royal Statistical Society’s ‘Stat of the Year’. His most recent academic work has focused on spatial analysis, deprivation, housing markets and megaregions, and his work frequently appears in the national and international media. He has a Ph D from the University of Liverpool, an MA from The Ohio State University and a BA from the University of Strathclyde.
Mark Taylor is Senior Lecturer in Quantitative Methods (Sociology) at the Sheffield Methods Institute, University of Sheffield, and is AHRC Leadership Fellow (Creative Economy) until 2021. His research interests are in the sociology of culture: in consumption, production, and education, and its relationship to inequality. He spends a lot of time visualising data, and wrangling data into a shape where it can be visualised. His twitter is @markrt