Integrity is All You've Got

Integrity is All You've Got

by Karl Eller

Paperback

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Overview

An advertising hall-of-famer and business legend reveals the secrets of his success

Best known for conceiving the idea of outdoor advertising, Karl Eller embodies the spirit of American entrepreneurship at its finest. Integrity Is All You've Got is the chronicle of a singular life in business and all its "chills, thrills, deals, risks, gambles, crash landings, and miraculous recoveries." Readers get:

  • A first behind-the-scenes look at the life of a business legend
  • Powerful lessons that managers and entrepreneurs can apply
  • Eller's guiding principles for racking up successes and recovering from "crash landings" that center on the critical importance of integrity

Product Details

ISBN-13: 9780071737821
Publisher: McGraw-Hill Companies, The
Publication date: 12/14/2004
Pages: 224
Sales rank: 606,232
Product dimensions: 6.00(w) x 9.00(h) x 0.47(d)

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