In Business with Bees: How to Expand, Sell, and Market Honeybee Products and Services Including Pollination, Bees and Queens, Beeswax, Honey, and More

In Business with Bees: How to Expand, Sell, and Market Honeybee Products and Services Including Pollination, Bees and Queens, Beeswax, Honey, and More

by Kim Flottum

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Overview

Ready to take your beekeeping skills to the next level? In Business with Bees provides the answers you need.

This book takes serious beekeepers past the beginning stages and learning curves and offers practical, useful advice to move your passion into a part-time or full-time career with measurable results. This beekeeping business how-to guide offers all of the in-depth advice you need, in one place.
  • Writing a business plan
  • Finding the best sources for funding
  • Determining what your facilities will be and how to acquire them
  • Getting and installing the right equipment
  • Cooperating with other local businesses
  • Stocking inventory and managing warehouse space
  • Finding customers
  • Raising and selling queens, packages, and nucs
  • Expanding pollination, including contracts to protect you
  • Making and selling peripheral products from wax, propolis, and honey
  • Organizing teaching, speaking, and planning events
  • Hiring and managing your growing team
  • Promoting your business
  • Measuring your success

This book provides solutions for all your beekeeping business questions, from start to finish. With this knowledge, you can become as knowledgeable, confident, and successful in running a business as you are in beekeeping.

Product Details

ISBN-13: 9781631594595
Publisher: Quarry Books
Publication date: 09/11/2018
Pages: 160
Sales rank: 234,835
Product dimensions: 7.90(w) x 9.90(h) x 0.50(d)

About the Author

Kim Flottum brings a background of more than a decade of plant science, honey bee research, and basic farming to his 30 years as the editor of Bee Culture magazine, where his main occupation is finding the answers to the multitude of questions that beginning, intermediate, and even advanced and experienced beekeepers bring to the table. He teaches beginning and advanced beekeeping courses, travels extensively to educate and lecture, and contributes to a variety of other publications on the basics of honey bees and beekeeping biology, the business of bees and pollination, producing and using varietal honeys, and a host of other subjects. He is the author of The Backyard Beekeeper, The Beekeeper's Journal, and In Business with Bees. His books, magazine articles, interviews, and blogs are widely read for both their fundamental and advanced contribution to beekeeping knowledge. His magazine platform gives voice to his social commentary on topics ranging from genetically modified foods to pesticide abuse to both good and bad government regulations in the industry. He is beekeeping's leading advocate for fundamental honey bee safety, including insuring excellent honey bee health, providing extraordinary forage, and minimizing the use of agricultural pesticides.

Table of Contents

Introduction: Transforming Your Sideline Operation into a Real Business 8

1 Growing Your Operation 12

Your Competition: What Else Is Out There? 13

Who Is Your Customer? 16

What Could Go Wrong? 16

Financial Planning 16

Research and Resources 17

Choosing Your Business Structure 20

Register Your Business 22

What Will You Need to Get Started? 24

Buy or Build? 28

Your Honey House 36

Insurance 40

Funding 41

2 What to Sell-Products Made by Bees 42

Forms of Honey to Sell 43

Obtaining Honey 51

Selling More than Honey 54

Your Labels and Containers 57

Internet Retail: A Hybrid 59

Selling Honey 59

Beeswax Products 66

Pollen and Propolis 72

3 What Else to Sell-Services by Bees and Beekeepers 78

Liquid Feed and Protein 81

Woodenware Suppliers 82

Business of Business 84

Education for a Price 84

Where Else to Sell 91

Think Local 92

Your Basic Catalogue 95

Pollination 104

Bees-Gotta Have Them, Gonna Want Them 110

4 Promotion 128

Finding Customers 129

What Are You Selling? 130

Advertising 132

5 Staying in Business-or Not 146

Find the Right Balance 147

Diversity of Revenue 148

Quality of Life 148

Too Much Success 150

Acknowledgments 152

About The Author 153

Index 155

Customer Reviews