For God, Country, and Coca-Cola

For God, Country, and Coca-Cola

by Mark Pendergrast

NOOK BookThird Edition (eBook - Third Edition)

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Overview

For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company -- and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world -- this is business history at its best: in fact, "The Real Thing."

Product Details

ISBN-13: 9780465046997
Publisher: Basic Books
Publication date: 05/14/2013
Sold by: Hachette Digital, Inc.
Format: NOOK Book
Pages: 560
Sales rank: 355,202
File size: 6 MB
Age Range: 18 Years

About the Author

Mark Pendergrast is an independent scholar who brews a fantastic cup of coffee. He is the author of many books, including For God, Country and Coca-Cola. He lives in Vermont.

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