Economic Development for the Team

Economic Development for the Team

by Canada P. Eric, Kitchens Ron

NOOK Book(eBook)

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Your talent amplified… Experienced professional or new to economic development – elected official, board member, volunteer, staff –  you were almost certainly recruited for your experience, talent, and energy. With Economic Development for the Team you get the insight to leverage your talent in your new role. Strategies, stakeholders, programs, marketing challenges, and economic development issues provide a structure. Trends covers a wide range of job creation strategies impacting economic growth include planning, economic gardening, cluster strategy, technology, and public policy. Diagrams, visuals, and stories make concepts relatable. The built-in, easy-to-use glossary puts the acronyms and language of the profession at your fingertips. For the Team + your talent is a potent force for success. It is also a valued teaching aid to help center a group to get them pulling in the same direction.

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Product Details

ISBN-13: 9780965027038
Publisher: Blane, Canada Ltd.
Publication date: 08/17/2018
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 220
File size: 17 MB
Note: This product may take a few minutes to download.

Table of Contents

Chapter 1: The Environment
Macro Economics and Economic Development
Development Mosaic
Economic Development Strategy

Chapter 2: Organization
Complex Client Base
Planning for the Future
Growth Strategies
Measuring Progress and Performance

Chapter 3: Technology
Technology Triad
Website Strategy
Broadcast Email Marketing Tools
Sites and Building Visibility

Chapter 4: Programs
Business Attraction
Economic Gardening
Business Retention and Expansion
Attraction Marketing and Sales
Marketing Models
Physics of Marketing
Site Selection

Chapter 5: Product
Community Development
Room for Growth
Workforce Development

Chapter  6: A Case for Economic Development
Clouds over Organizational Security
Coloring Outside the Lines
The Reward

Terms and Terminology
Glossary of Terms 

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