Pub. Date:
Elsevier Science
Communicating the UX Vision: 13 Anti-Patterns That Block Good Ideas

Communicating the UX Vision: 13 Anti-Patterns That Block Good Ideas

by Martina Schell, James O'Brien
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This book identifies the 13 main challenges designers face when they talk about their work and provides communication strategies so that a better design, not a louder argument, is what makes it into the world.

It is a fact that we all want to put great design into the world, but no product ever makes it out of the building without rounds of reviews, feedback, and signoff. As an interaction or UX designer, you’ve felt the general trend toward faster development, more work, and less discussion. As we spend time crafting, we become attached to our own ideas and it gets all too easy to react to feedback emotionally or dismiss it, when we should be taking the time to decode it and explain or adapt the design.

Communicating the UX Vision helps you identify the skills and behavioral patterns to present your work in more persuasive ways, and respond more constructively to feedback from coworkers and stakeholders.

  • Learn presentation tips that make stakeholders and other departments take your designs more seriously
  • Uncover valuable techniques to make feedback sessions more productive
  • Understand how to improve empathy with business stakeholders and learn to speak their language better
  • Discover how to better understand your behavior and identify your personal anti-patterns

Product Details

ISBN-13: 9780124201972
Publisher: Elsevier Science
Publication date: 04/02/2015
Edition description: New Edition
Pages: 374
Product dimensions: 7.50(w) x 9.20(h) x 0.70(d)

About the Author

Martina is a User Experience consultant with over 15 years of experience in interactivity for web, desktop, TV and mobile devices. She specializes in user-centered design, experience strategy and qualitative design research to help Fortune 100 and start-up companies across a wide range of sectors develop new products and services, or measurably improve existing ones. Martina holds a MA in Applied Imagination from Central Saint Martins, where she conducted research into methods for multi-disciplinary collaboration to support creativity and innovation. She co-founded UX Tuesday and mentors at Method Design Lab and Seedcamp to bring UX expertise to startups. She serves on the UK UXPA committee, and regularly organizes and speaks at events.

James is a UX Designer and experienced Agile practitioner. He loves to create exceptional products and can often be found complaining on Twitter about the frustrations that get in the way. In the last ten years he’s worked with agencies, enterprise codeshops and independent start-ups, always preaching the importance of designing for the user. James lives on a rusty Dutch barge moored by Tower Bridge. He doesn’t do anything in his spare time because he lives on a rusty Dutch barge, so he never gets any spare time. When he’s lucky, he sleeps. He usually smells faintly of diesel.

Table of Contents

Introduction: Why Anti-patterns? Chapter 1: Anti-pattern 1: Speaking Different Languages Chapter 2: Anti-pattern 2: No Consistent Design Language Chapter 3: Anti-pattern 3: Creating Silos Chapter 4: Anti-pattern 4: Having Different KPIs Chapter 5: Anti-pattern 5: Not embracing everyone’s goals Chapter 6: Anti-pattern 6: Responding to how they say it, not what they’re saying Chapter 7: Anti-pattern 7: Living in the deliverables Chapter 8: Anti-pattern 8: Insisting on perfection Chapter 9: Anti-pattern 9: Presenting Without Contextualizing Chapter 10: Anti-pattern 10: Throwing Deliverables Over The Fence Chapter 11: Anti-pattern 11: Assuming Others Don’t Get Design Chapter 12: Anti-pattern 12: Defending too hard Chapter 13: Anti-pattern 13: Not defending hard enough Chapter 14: How to spot and fix your own anti-patterns Chapter 15: Wrap up

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