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Cengage Learning
Business Ethics: Ethical Decisison Making And Cases / Edition 6

Business Ethics: Ethical Decisison Making And Cases / Edition 6


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Business Ethics fulfills the need for a practical, applied text at the core of the ethics course or used as a supplement in other undergraduate and graduate courses. This accessible, up-to-date text covers the complex environment in which managers confront ethical decision making. Through this managerial framework, the authors cover the overall concepts, processes, and best practices associated with successful business ethics programs--helping students to see how ethics can be integrated into key strategic business decisions. Pedagogical tools help students to prepare for real-world ethical dilemmas instead of focusing on intellectual reasoning or a philosophical discussion of ideas.

Product Details

ISBN-13: 9780618395736
Publisher: Cengage Learning
Publication date: 01/29/2004
Pages: 461
Product dimensions: 7.40(w) x 9.10(h) x 0.80(d)

About the Author

O. C. Ferrell (Ph.D., Louisiana State University) is University Distinguished Professor of Business Ethics at Belmont University. He most recently served nine years as University Distinguished Professor Marketing and Creative Enterprise Scholar at the University of New Mexico. His academic research focuses on ethical decision-making, stakeholder relationships and social responsibility. He is a leading publisher in the area of marketing ethics and stakeholder orientation to achieve marketing performance in organizations. Dr. Ferrell is past president of the Academic Council of the American Marketing Association and chaired the American Marketing Association Ethics Committee twice. Under his leadership, the committee developed the AMA Code of Ethics and the AMA Code of Ethics for Marketing on the Internet. He is Vice President of Publications for the Academy of Marketing Science. He has received the Cutco Vector Distinguished Marketing Educator Award from the Academy of Marketing Science. Dr. Ferrell is the co-author of 20 books and more than 100 articles. His articles have been published in the JOURNAL OF MARKETING RESEARCH, JOURNAL OF MARKETING, JOURNAL OF BUSINESS ETHICS, JOURNAL OF BUSINESS RESEARCH, JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, JOURNAL OF PUBLIC POLICY & MARKETING, and THE ACADEMY OF MANAGEMENT EXECUTIVE, as well as other journals. His MARKETING: CONCEPTS AND STRATEGY TEXT, co-authored with Bill Pride, is one of the most widely adopted principles of marketing text in the world. BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES is co-authored with John Fraedrich and Linda Ferrell and is a leading business ethics. Dr. Ferrell has served as an expert witness on marketing issues for a number of legal cases over the past 20 years. He has been quoted in leading business publications such as USA TODAY and WALL STREET JOURNAL, and he has appeared on NBC's The Today Show discussing marketing-related issues.

Professor Fraedrich's dissertation (1988) was the nexus for the ethics book "Business Ethics: Ethical Decision Making and Cases" (11th edition) 2016, and is the most widely used undergraduate business ethics text in the U.S. Dr. Fraedrich has the distinction of being one of 50 marketing ethics professors selected to participate in an International Consortium on Ethics and Social Responsibility. In his career, he has presented, written, and/or published over 50 pieces related to business ethics alone. On a global level, he has helped affect business ethics dialogue by being the only ethics professor invited by a former U.S. Secretary of State to participate in an executive seminar on globalization and its implications and challenges for societies, corporate responsibility, and public policy and included ambassadors and economic ministers from Argentina, Australia, Bosnia/Herzegovina, Germany, the Republic of Georgia, Lesotho, Mexico, Peru, and Poland, as well as Fortune 100 firms such as Raytheon, Lockheed-Martin, and Sumitomo Corporation. He was invited by FEDERASUL, a prestigious business organization in Brazil, to discuss business ethics on a panel that included one of Brazil's Supreme Court Justices as well as a former ambassador. In 2006?2007, Professor Fraedrich was awarded the Bill Daniels Distinguished Professor of Business Ethics at the University of Wyoming, College of Business. Recently, Professor Fraedrich was invited to teach for the Department of the Army at the General Officer level concerning "The Consequences of Power." His class included 13 Brigadier Generals as well as five star generals (two lieutenant generals and three major generals). He is also the author of integrated application-oriented ethics software for academics and Fortune 500 corporations.

Dr. Linda Ferrell (Ph.D. University of Memphis) is professor of marketing at Belmont University. Dr. Ferrell coauthored Business and Society with O. C. Ferrell and Debbie M. Thorne and is co-author of Business in a Changing World with O.C. Ferrell and Geoff Hirt. She won the Best Paper award twice at the American Marketing Association's National Summer Educators Meeting and has published over 30 articles in JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, JOURNAL OF PUBLIC POLICY & MARKETING, JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, AMS REVIEW, JOURNAL OF STRATEGIC MARKETING, JOURNAL OF BUSINESS ETHICS, and CASE RESEARCH JOURNAL, as well as others.

Table of Contents

I. An Overview of Business Ethics 1. The Importance of Business Ethics 2. Emerging Business Ethics Issues 3. Ethics as a Dimension of Social Responsibility II. The Ethical Decision-Making Process 4. Understanding Ethical Decision Making and Corporate Governance 5. Individual Factors: Moral Philosophies and Cognitive Moral Development 6. Organizational Factors: Corporate Culture 7. Organizational Factors: Structure, Relationships, and Conflicts III. Implementing Business Ethics in a Global Economy 8. Developing an Effective Ethics Program 9. Implementing and Auditing Ethics Programs 10. Business Ethics in a Global Economy VI. Cases Case 1 Enron: Questionable Accounting Leads to Collapse Case 2 Tyco International: Leadership Crisis Case 3 Global Crossing: Inflated Sales Lead to Bankruptcy Case 4 WorldCom: Actions Lead to Corporate Reform Case 5 Arthur Andersen: Questionable Accounting Practices Case 6 Sunbeam Corporation: "Chainsaw Al" and Greed Case 7 Martha Stewart: Insider-Trading Scandal Case 8 Astra USA: A Sexual Discrimination Scandal Case 9 Firestone: A Reputation Blowout Case 10 Exxon Valdez: Revisited Case 11 Tobacco Under Fire: Advertising a Harmful Product Case 12 Microsoft: Antitrust Battles Case 13 HCA--The Healthcare Company: Learning from Past Mistakes Case 14 Ethics Officer Association: Sharing Best Practices Case 15 Ben & Jerry's Homemade: Managing Social Responsibility and Growth Case 16 New Belgium Brewing: Environmental and Social Responsibilities Case 17 Mattel: Ethics Is No Game Case 18 Conoco's Decision: The First Annual President's Award for Business Ethics

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