Pub. Date:
Business & Ethics

Business & Ethics

by James Fischer

NOOK Book(eBook)


Available on Compatible NOOK Devices and the free NOOK Apps.
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Are you interested in having your own business? Today, young people have never had more opportunities to build new and exciting businesses. Before you start your business, you'll need to know the basics, though. Understanding how to make a business that's not only successful but also good to customers, competitors, and the environment is more important than ever. In Business&Ethics, you'll learn how to start a responsible business, and the kinds of ethical choices businesses have to make.

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Product Details

ISBN-13: 9781422289044
Publisher: Mason Crest
Publication date: 09/02/2014
Series: Young Adult Library of Small Business an
Format: NOOK Book
Pages: 64
Lexile: 880L (what's this?)
File size: 5 MB
Age Range: 12 - 17 Years

Table of Contents

Introduction 6

1 What Are Ethics? And Why Are They Important? 11

2 Ethics and Goal-Setting 25

3 Employee Ethics 34

4 Marketing Ethics 45

5 Ethics and Customers 53

Find Out More 58

Vocabulary 59

Index 61

About the Author and Consultant 63

Picture Credits 64

Customer Reviews