Business & Ethics

by James Fischer

Overview

Are you interested in having your own business? Today, young people have never had more opportunities to build new and exciting businesses. Before you start your business, you'll need to know the basics, though. Understanding how to make a business that's not only successful but also good to customers, competitors, and the environment is more important than ever. In Business&Ethics, you'll learn how to start a responsible business, and the kinds of ethical choices businesses have to make.

Product Details

ISBN-13:	9781422289044
Publisher:	Mason Crest
Publication date:	09/02/2014
Series:	Young Adult Library of Small Business an
Sold by:	SIMON & SCHUSTER
Format:	NOOK Book
Pages:	64
Lexile:	880L (what's this?)
File size:	5 MB
Age Range:	12 - 17 Years

Table of Contents

Introduction 6

1 What Are Ethics? And Why Are They Important? 11

2 Ethics and Goal-Setting 25

3 Employee Ethics 34

4 Marketing Ethics 45

5 Ethics and Customers 53

Find Out More 58

Vocabulary 59

Index 61

About the Author and Consultant 63

Picture Credits 64

Editorial Reviews

11/01/2013
Gr 5–9—This series aims to give advice about starting a business to middle or high school aged students, but the skills and advice rendered are transferable to adults. These five volumes cover many aspects of business, from making a plan to marketing your business in the virtual world. The texts are written in a positive and encouraging tone. Short chapters with bold headings and the large unintimidating font add to their accessibility. The authors freely address the challenges and pitfalls of making a business successful, as well as the rewards. Some of the same stock photos are used in multiple volumes, and the titles do suffer from some editing issues. For example, a sidebar of information found on page 14 of Keeping Your Business Organized is repeated verbatim on page 15.

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