The Art of the Book Proposal

The Art of the Book Proposal

by Eric Maisel


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Here is an expert's guide through the elements of a nonfiction book proposal, including the outline, chapter summaries, marketing/publicity, book and chapter titles, and more. Filled with exercises designed to help a writer conceive and create a desirable proposal, and checklists to keep track of the project's progress, The Art of the Book Proposal provides the framework on which to build a great idea, as well as intelligent, empathetic instruction on how to produce a proposal that will capture the interest of an agent or editor.

While most how-to writing books focus only on the nuts and bolts of putting a proposal together, Maisel, considered by many to be America's foremost expert on the psychological side of the creative process, also helps the writer overcome mental barriers to producing the best work possible. Using a holistic approach to the sometimes unglamorous work of designing a proposal, his guide enables a writer to transform an idea into a book.

Product Details

ISBN-13: 9781585423347
Publisher: Penguin Publishing Group
Publication date: 05/24/2004
Pages: 288
Product dimensions: 6.00(w) x 9.00(h) x 0.70(d)
Age Range: 18 - 14 Years

About the Author

A featured speaker at writers’ conferences and a regular contributor to Writer’s Digest, psychotherapist Eric Maisel has written twenty-two works of fiction and nonfiction including The Creativity Book, Deep Writing, A Life in the Arts, Fearless Creating, and Affirmations for Artists. He lives near San Francisco.

Table of Contents

Introduction: Think Before You Write1
1The Nonfiction Book Proposal17
2Your Book Idea35
3Finding Your Focus and Your Frame55
4The Activity of Titling79
6Creating Your Credentials Section113
7Creating Your Competing and Complementary Books Section131
8Creating Your Marketing and Promotion Section149
9Creating Your Main Overview, Headline Paragraph, and Bare-Bones Proposal169
10Creating Your Chapter Summaries189
11Creating Your Sample Chapter209
12Preparing and Submitting Your Proposal225
Afterword: Writing Your Nonfiction Book Now or Later251
AppendixSample Book Proposal255

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