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In A Curious Discovery, media titan John Hendricks tells the remarkable story of building one of the most successful media empires in the world, Discovery Communications.
John Hendricks, a well-respected corporate leader and brand builder, reveals that his professional achievements would not have been possible without one crucial quality that has informed his life since childhood: curiosity.
This entrepreneur’s story takes you behind the scenes of some of the network’s most popular shows and greatest successes, and imparts crucial lessons from the network’s setbacks.
With insights, anecdotes, photographs, and real-world wisdom, A Curious Discovery is more than a powerful autobiography and corporate history: It also a valuable primer for business innovators and entrepreneurs.
|Product dimensions:||6.44(w) x 9.12(h) x 1.23(d)|
About the Author
John S. Hendricks is the founder of Discovery Communications, the world's number one nonfiction media company, and serves as chairman of the Board of Directors. Hendricks has been the driving force behind the company's dramatic growth, including the expansion of Discovery Communications from its core property, Discovery Channel, to current global operations in more than 215 countries with 150 networks, among them TLC, Animal Planet, and Science. He lives in Maryland.
Table of Contents
Introduction: An Irresistible Notion 1
Part 1 Incubation
Chapter 1 Four O'Clocks 11
Chapter 2 Wired to the World 17
Chapter 3 Rocket City, USA 22
Chapter 4 Television Lifeline 29
Chapter 5 Visualizing Victory 42
Chapter 6 Silent Partner 47
Chapter 7 A Cave of Curiosities 51
Chapter 8 Freedom to Create 56
Chapter 9 Curiosity U 61
Part 2 discovery
Chapter 10 From the Sidelines 81
Chapter 11 Connections 111
Chapter 12 The Most Trusted Man in America 115
Chapter 13 Not All Angels Are in Heaven 121
Chapter 14 Bon Voyage 135
Chapter 15 A Near-Death Experience 146
Chapter 16 The Napkin 156
Chapter 17 Restart 164
Chapter 18 Russia: Live from the Inside 169
Chapter 19 Captain Outrageous 178
Chapter 20 A Board Divided 185
Chapter 21 Digital Dreams 196
Chapter 22 Programming for the Planet 217
Chapter 23 Brand Guard 260
Chapter 24 Enduring Company 263
Part 3 Reflections and Rediscoveries
Chapter 25 Oprah's OWN 275
Chapter 26 Velocity 282
Chapter 27 Facing Reality 292
Chapter 28 In the Cabinet Room 300
Part 4 New Daydreams
Chapter 29 Planet School 315
Chapter 30 Gateway to Curiosity 328
Appendix 1 The Entrepreneur Inside 335
Appendix 2 Business Creation 340