Most Helpful Customer Reviews
PayPal Hacks based on 0 ratings. 2 reviews.
Paypal has been one of the few successful ideas on the Web. Ranking with Amazon, eBay and Yahoo. So much so that eBay bought Paypal in its entirety a few years ago. Since then, as the authors show in several hacks, Paypal is now deeply embedded into eBay as a very convenient payment scheme. A few hacks show how to use Paypal from the standpoint of a single user. But a broader lesson of this book is that the integration of Paypal into eBay is by no means exclusive. If you maintain your own website and want to sell items on it, that have absolutely nothing to do with auctions, then many hacks discuss how to use Paypal to facilitate this. Including integrating third party shopping carts with it. Indeed, there is an entire chapter devoted to these tasks. Also, the authors describe how even if you are competing in the online auction space with eBay, you can still use Paypal. It appears that eBay is going to careful lengths to have Paypal treat its merchants equally. Certainly, the authors point out that Paypal is used with eBay's main competitors' auctions, like uBid, Yahoo and Amazon. Reassuring if you have a small operation and are contemplating Paypal.
This is an excellent resource for anyone who would like to sell their wares or services using PayPal. O'Reilly has done an excellent job with the Hacks series in general and this book is no exception. The book contains many useful tips & tricks for anyone wishing to use Paypal as their main e-commerce solution. I really recommend this book for anyone who is serious about selling their wares over PayPal.